Engineering Customer Data Platform by Anand Jain
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Last Curated On:Sunday, 24 January 2021
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Course overview
What role data plays in modern marketing and building marketing customer data platforms to drive customer experiences.
Use cases, Implementation, Extension to Cloud Integration with OOTB tools and utilizing real-time data in hyper-personalization with due diligence to security and regulatory mandates.
SPEAKER PROFILE-
https://www.linkedin.com/in/anandjain82/
Anand is a Business results-focused business executive with a deep understanding of defining, designing and building data ecosystem to enable marketing platforms. Accountable for CapitalOne Bank MarTech Data ecosystem to drive customer experiences and marketing.
CERTIFICATION -
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Meet the speaker
Business results-focused business executive with deep understanding of defining, designing and building data ecosystem to enable marketing platforms. Accountable for CapitalOne Bank MarTech Data ecosystem to drive customer experiences and marketing.
Profile details
Job:
Director, Data Analysis
Company And Industry:
Capital One"
Experience:
Value Driven CDP,Data Driven Engineering
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